Investment Opportunity — FirstMartt
Backing India's next generation of local commerce infrastructure. A pre-seed hyperlocal platform connecting neighbourhood retailers with customers through 15-minute delivery.
Market Context for International Investors
India is the world's fastest-growing major ecommerce market, yet the vast majority of retail transactions still happen through unorganised local shops — kirana stores, pharmacies, and neighbourhood specialty retailers. Quick-commerce players have proven demand for speed, but most rely on capital-intensive dark stores. FirstMartt takes a different approach: we connect existing local merchants to customers, preserving neighbourhood retail while delivering in as fast as 15 minutes.
We are headquartered in Yavatmal, Maharashtra — operating within India's Startup India ecosystem and targeting a state with one of the country's largest retail economies. Our pre-seed stage offers early access to a platform positioned at the intersection of quick commerce, MSME digitisation, and AI-powered retail infrastructure.
$1.3T+
Indian Retail Market
Projected by 2028
~88%
Unorganised Retail Share
Kirana & local shops dominate
40%+ CAGR
Quick Commerce Growth
Fastest-growing ecommerce segment
15 min
Target Delivery Window
From trusted local shops
Investment Thesis
- Asset-light model leveraging existing local retail inventory
- Multi-category marketplace: grocery, pharmacy, food, lifestyle
- AI-driven merchant tools for catalogues, demand forecasting, and routing
- Pilot validated in tier-2 India before scaling to metro corridors
Use of Funds
- Platform engineering and mobile app development
- Merchant onboarding across Maharashtra pilot cities
- Delivery network build-out and logistics optimisation
- Go-to-market and brand building for customer acquisition
Interested in Investing?
We welcome conversations with angel investors, VCs, and strategic partners globally.